Wednesday, 9 October 2013

What is design for print? Task 2

In today's session we were shown a powerpoint of our first brief, to produce a info pack for 'design for print'. 

We were then put into groups and asked to discuss what research we had found form the previous task whereby we found examples of format, processes, colour, production, finishing, and stock. 

As a group we had to come up with an explanation and examples of what we thought the each were. 


Format 

Magezines 
Bussiness cards
Bus shelter
bottles 
hats
tshirts 
paper sizes 


Colour

Process depends on colour choice 
colour mode
stock 
neon, metallic 


Production 

Mass production
Book binding 
Folding 


Processes

Screen print 
Laser cut 
Lino cut 
Monoprint 
Risograph


Stock

Median
Textures
Scale
Fabric
Metalic
Plastics


Finishing

Perforation
Latex overprint
Foiling
Folding
Binding 


We then discussed with the class what everyone had found out and we all came up with a small explanation of each category. 

For format we felt it was most things within Graphic Design, it took into account the scale and size and working within that. 

Colour is the hues the different modes of colour and the function that it performs. 

The production is the actual making of the design.

The process is the method that's gone about to make the design.

The finishing is what completes the design. It could be distribution depending on how you look at it. Production vs Process.

The stock is substrates for printing.


We then spread everyone's items they had brought in across the table and we were asked to split them into different categories shown below.


Format we divided up into magazines, leaflets/flyers, bags, posters, packaging, labels, business cards and miscellaneous.







Colour we broke this up into stock + 1 colour, stock + 2 colours, stock + 3 colours and more than 4 colours.


When making this group we noticed that all the small scale format design had 1 colour plus stock and the larger scale design had up to 4+ colours plus stock.



Production We were given the subcategories for production. (Mass, short-run and bespoke.)







For this category we didn't have any bespoke items because they are hard to come by and there has to be a very small amount of them produced for them to fit into that bracket. Something that may work in there is a one off packaging that's produced for a company or some of my work i produced last year where i only made one.  



Process Our sub categories were screen print, digital, spot varnishing, letterpress, foiling, die-cut and heat press.


When looking at process it was really interesting to see all the different ways of printing and the effects that can be achieved and printing that i would like to try and create.


We were then not to consider Finishing and cost but to think about the cost of the items. 





We could notice with the cost that the publications ended up together and then as can be seen the business cards stayed together, so the smaller designs cost less. But then the thinner not such a high quality stock was right at the bottom. 

As the task went on we started to notice a trend that was developing, where by items kept on getting paired up together in each group. The packaging and tshirts ended up together all the publications stayed together and as did the business cards.  


We were then told to split the categories into Information and way-finding, packaging and promotion, Brand and Identity, publishing and editorial.


After separating these again groups of things ended up being together which was a clear thing throughout all of these tasks. We also found that things would overlap into different groups and there wasn't a definite answer with everything.  


The point of this task was to make us aware that print is vast and has many different aspects to it. It shows us how they are interlinked together, but can still stand alone as individual aspects.


We then had to make a list of things that we wanted to find out more about or to do over this coming year. Like creating a to do list.

This list i made was:
  1. Finding out how to do embossing 
  2. looking into spot varnishing 
  3. How much it costs to produce things like a magazine, stamp, money. 
  4. How different packaging is printed like directly on to odd shapes such as a coke can 
  5. How i would go about foiling 
  6. The prices of all these processes i want to do 
  7. New ways of stitching and book binding 
  8. How to print fluorescent colours digitally 

No comments:

Post a Comment